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Thursday, October 8, 2026
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The Video Platform Offers Users Control to Reduce AI-Generated Content in Timelines

Users will soon have a updated setting that enables them to reduce the volume of AI-created content appearing in their streams. This step comes as the platform revealed that it currently hosts in excess of 1 thousand million content made with AI.

Pilot Phase and Launch

This change is being tested over the following weeks before a widespread release. This advancement coincides with a increase in AI-generated material, spurred by emerging video-generation tools.

AI Content on Other Platforms

It has been noted that approximately a tenth of the most rapidly expanding content creators on a competing service exclusively feature clips produced artificially. A considerable share of this output is classified as low-quality AI content, a label for inferior, mass-produced content that is often absurd or dreamlike.

Our research shows that many people like content produced via AI tools, ranging from AI artwork to informative clips, and we intend to provide users the ability to see more or less of that, depending on their own likes,” stated a company executive.

Scale of AI Content

TikTok announced that there are presently 1.3 billion videos on its app identified as artificially created. Collectively, over 100 million media items are uploaded to the platform each day, making AI-generated material a minor percentage of its total content library.

Customizing Your Feed

Users will be capable of reduce or increase the level of AI-generated videos they see by opening the “manage topic” setting in the platform and selecting AI-made media. Other topics that can already be modified under the tool cover politics, style, aesthetics, and movement.

AI Disclosure Rules

Its rules mandate creators to identify “realistic” artificially created content, and it forbids malicious fake videos of public figures or emergencies. Any believable AI-generated clip that is without a tag can be deleted under its terms of service.

Additionally, the platform will from now on apply an artificially created tag to content made using its own AI tools, or flagged by an cross-platform project for recognizing content made by AI. This step is designed to help prevent users from attempting to circumvent the disclosure requirement.

AI Literacy Programs

TikTok is furthermore introducing a two million dollar AI literacy fund for professionals and groups to develop learning resources about responsible artificial intelligence. This project will benefit non-profit groups specializing in training programming and robotics.

Moderation Strategy

TikTok has justified its moderation strategy, amid debate over plans to cut jobs for numerous content moderators in the UK. The company is set to cut 439 jobs in its user protection team in its British office, with labor groups and digital protection specialists voicing alarm that people are being substituted by AI moderation.

A senior executive clarified that people-led review would continue to be important, but AI can protect employees by filtering out the most harmful content prior to it gets reviewed by people. The platform announced a 76% decrease in explicit and harmful content handled by human moderators over the previous year due to intervention by its automated systems.

“We think that it’s essential to integrate staff and AI to keep the platform safe,” the executive stated. “We’ll have humans as integral to the approach, but we additionally believe it’s very important to limit contact with unsafe media as quickly as possible, which is why a extensive automated help is making a difference work at speed.”
SP
By

Stacy Perkins

A seasoned gambling analyst with over a decade of experience in UK casino markets, specializing in game strategy and regulatory insights.

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